Below are the steps we go through when creating a website in order to get a good understanding of the website and user needs:
We put together a briefing document which provides an overview of the website goals.
We meet with the service to discuss what they want.
We review the amount of content and work required and put together a timeline to map out key milestones.
Google Analytics is used to analyse your old website and review things such as page views and search terms.
This information helps us to improve your website.
Existing navigation testing
We test the navigation on your existing website and look at areas that could be improved.
We carry out research on other website designs and navigations, we present these to you and then decide exactly what we want your website to look like.
We send a survey to your existing website users in order to find out what they think needs improving on
We put together a list of all of the content on your current website audit this to work out which pages we are going to keep, delete or update.
We hold a workshop with you to pitch our ideas and agree with the website.
Using the user survey results, we put together a list of user needs "as a..., I want to..., so that I can...".
Creating the new navigation
We create a card sorting exercise and send it to your website's target audience. We analyse the results
that we get from the exercise and create the new navigation.
Using the agreed navigation, we create several mock ups and present them to you and then agree a design.
We choose, agree and purchase the images that we are going to use on the website ready to start building.
We now start building the website. Once it is built we send it to you for sign off before publishing.