02 December 2013

The Wrapped Up campaign is being launched again to help keep Northamptonshire’s most vulnerable people warm and well this winter.

What is the Wrapped Up campaign?

As the cold weather approaches, Northamptonshire County Council and partners including Age UK Northamptonshire, Nene Valley Community Action, Northamptonshire Community Foundation and district and borough councils, are joining forces alongside The Flourish Partnership to help protect vulnerable people most at risk from excessively cold weather and prevent them from needing to be hospitalised.

A hotline - 0845 677 2220 - will be available from now until March to respond to calls for help from around the county. Health professionals and volunteers will speak to callers and check in on any older or unwell people that have been flagged up by concerned friends and neighbours.

Councillor Robin Brown, county council cabinet member for public health and wellbeing said: “Cold weather can be a real danger to vulnerable households, and with forecasts for the next few months looking harsh, it’s likely that once again it will be a hard winter.

“Through the Wrapped Up campaign we are working with charities, community organisations and local authorities to protect those most at risk from excessively cold weather from coming to any harm or needing to be hospitalised.

“Of course, everyone has a part to play and we encourage people to check up on neighbours, relatives, and friends who might be struggling to keep warm this winter, particularly the elderly and those with long term health conditions.

“Above all, if you’re worried anyone you know might need help this winter please get in touch on 0845 677 2220.”

Chief Officer, Liam Condron from Age UK Northamptonshire said: “Winter can be a very dangerous and distressing time for many older people, especially those who live alone and those who are housebound, so it’s vital we do all we can to help older people prepare for the colder weather.

“If there is anyone you know who might be at risk, please encourage them to use the hotline.

“And remember to eat well, stay active, wrap up warm and be safe.”